Habit 1: Be Proactive Habit 2: Begin with the End in Mind Habit 3: Put First Things First Habit 4: Think Win-Win Habit 5: Seek First to Understand, Then to Be Understood Habit 6: Synergy Habit 7: Sharpen the Saw ...
LifeSoSimple Latest Articles
Influence: The Psychology of Persuasion Summary

Key Principles of Influence 1. Reciprocity 2. Commitment and Consistency 3. Social Proof 4. Authority 5. Liking 6. Scarcity Additional Insights: Conclusion: Cialdini’s six principles of persuasion—reciprocity, commitment, social proof, authority, liking, and scarcity—are universal psychological triggers that influence human ...
The School of Life Summary

Personal Growth & Crisis Love & Relationships Confidence & Perspective
Sell Like Crazy Summary

Understanding the Customer Halo Strategy Dream Buyer Analysis: Copywriting Formula Key Principles
How to Win Friends and Influence People Summary

Key Principles 1. Fundamental Techniques in Handling People 2. Six Ways to Make People Like You 3. How to Win People to Your Way of Thinking 4. Be a Leader: How to Change People Without Giving Offence or Arousing Resentment ...
Atomic Habits Summary

1. Systems vs Goals 2. Identity-Based Habits 3. Habit Formation & Execution 4. Environment & Cues 5. Dopamine & Motivation 6. Repetition & Consistency 7. Boredom & Sustained Success 8. The Role of Emotions & Suffering 9. Efficiency & Simplicity ...
Building a Story Brand Summary

Core Principles Clarifying Your Message Customers ask three key questions: Leadership & Storytelling Implementation One-Liner Framework Examples: How to Get Good Testimonials